When was the last time you physically examined a product before putting it back on the shelf with the intention of subsequently making an online purchase? Have you recently started purchasing household goods and groceries on your phone or tablet? For a variety of reasons, convenience is the main factor that has led to online shopping's success over brick and store retail.
Retailers now have a huge potential to expand their online presence and business in order to boost sales and growth as a result of the movement in customer buying preferences from in-store to online. E-commerce has benefited greatly from cloud computing technologies during this transformation in many different ways. Businesses should carefully consider how cloud computing might save them both money and time as they strive to develop or expand their cloud based ecommerce solutions.
Here are the top 5 advantages of cloud computing for online shopping:
Scalability:
You may expand your online presence as rapidly as your business expands thanks to cloud hosting. The cloud's scalability perfectly meets the demands of the retail industry. Your expansion will be slowed down if you add more servers on your own or raise money to expand your IT infrastructure.
One great example is the work we did with online store Construction Materials Online (CMO). They needed to combine and host their ecommerce cloud solutions in the cloud to accommodate their expansion because they were running three different websites on different servers.
Stability:
For your e-commerce site, fresh advertising campaigns or the introduction of a new product always means increased visitors. For online shopping, the power of cloud hosting offers improved stability. For piece of mind, house your IT infrastructure in cutting-edge data centres to prepare for those traffic spikes.
We assisted online merchant GardenSite in stabilising their website so it could survive the extra traffic brought on by a new television ad they planned to air.
Speed:
Those are alarming statistics for any online store! Fortunately, you will enjoy speeds that no on-site infrastructure could guarantee if your e-commerce site is hosted on a strong cloud platform. A trustworthy e-commerce site will result in increased sales for your company.
Savings:
Cloud computing offers significant cost reductions for SMEs who are starting to establish their online presence and reputation. With cloud hosting, you only pay for what you actually use and need, so revenues may be reinvested in innovative strategies to expand your company.
Security:
The core of the e-commerce paradigm is trust. Customers put their trust in you to not only accurately describe the product (and send the right one! ), but also to communicate their payment information and other personally identifiable information (PII) securely.
With GDPR being in effect, PCI-DSS certified hosting is something that cloud computing can guarantee. Moreover, DDoS attacks, which can make visitors lose faith in the dependability of your website, can be prevented with cloud technologies, which claim to provide better security measures.
